Freelance Graphic Design
Since college I’ve had a side hustle creating logos and graphics for various local clubs, organizations, and small businesses. I cherish these projects because they allow me to stay up-to-date on design trends and flex a little more of my creative muscle than I typically get to in my very structured corporate in-house day job.
It is also my absolute pleasure to collaborate with these clients because I get to work with them on a very personal level to create something that means so much more than a brand. These graphics aren’t just a business identity, they represent the personality of an individual, family, or community.
One of my very first clients post-graduation in 2015 was an independent financial advisor. We were both in very vulnerable positions, me starting a new career and him starting his own business. He wanted something simple yet eye-catching so we went with a simple illustration and traditional fonts paired a vibrant, non-traditional pop of color. I'm very pleased to say he is not only still in business 10 years later, he now has two employees of his own and a brand new office space to accommodate their growing business.
Metier Brewing in Woodinville, Washington needed new business cards made. They had almost no branding and limited budget so I worked with their Director of Operations to come up with a design and find a way to get the cards produced in a cost-effective way.
A group of bus drivers from the Vancouver School District in in Vancouver, Washington formed a golf club in May, 2025. I created this logo for them to use on shirts, hats, and posters for tournaments and events they'd be participating in.
The Mediocre Golfer Association is a national recreational golf league for amateur players. I was delighted when the Taylor, Arizona chapter approached me to create their logo because I grew up not far from there. They wanted to stay away from cactus imagery to set themselves apart from the other chapters in the southwest, so I set about sketching ideas with an iconic northern Arizona icon: a bull elk.
Round two of logo exploration for the Taylor chapter of the MGA expanded on some favorites from round one and began the font selection process.
In round three we settled on a version of the logo with a more subtle approach to the elk motif. I did my best to gently guide the client in this direction because I knew that this simpler look would lend itself better to the applications they were planning.
Round four was all about color exploration. The Taylor MGA chapter guys loved the idea of having the Arizona flag or Mogollon Rim in the state outline. However, I knew they primarily wanted to use this logo for embroidery on hats and shirts so we'd be limited on the number of colors we could use, so I set about choosing a palette that was both pleasing and practical.
The final logo for the Taylor, Arizona chapter of the Mediocre Golf Association. The client loved the blue sky color palette, so I prepared production files of both single- and six-color options for them to take to their vendor.